100% natural ingredients, no wired stuff
Dates, done right.
Smooth date paste + chocolate-covered Medjools. The natural sweetener for people who love dates but hate the work.
Two products. Zero excuses.
Pick one. Pick both. Either way, your sugar habit is about to get a serious upgrade.
The jar that started it all.
Date Paste
Smooth Medjool date paste. Open, stir, done. No pitting, no blending, no drama.
Dangerous. We warned you.
Pistachio chocolate covered dates
Whole Medjools dipped in dark chocolate. Tastes like dessert. Qualifies as a snack.
Can't choose? Take both. We won't judge.
Sugar is the problem. Dates are the fix.
Most sugar swaps taste like compromise. Date paste doesn't. One jar, endless uses, zero guilt.
No Pitting
Every date is already pitted and blended smooth. Just open and stir.
No Blending
No soaking, no food processor, no mess. It's paste from the jar.
No Chunks
Completely smooth. Stirs into anything without leaving bits behind.
Sweeten the deal.
An unbiased comparison of your sweetener options. (*Extremely biased. We’re the date paste people.)
|
UpDate
Date paste
| Jam | Honey | Your fave choc spread | |
|---|---|---|---|---|
| No refined sugar | ||||
| Actually fills you up High in fibre | ||||
| Just fruit, nothing weird Single whole-food ingredient | ||||
| Vegan | ||||
| Nothing you can’t pronounce | ||||
| Pairs well with | Everything, honestly | Toast. Just toast. | Yogurt & tea | A spoon. At midnight. |
| Basically made of | 1 ingredient | Fruit + sugar + pectin | Just honey | Sugar, palm oil & 6 other things |
* We’re not saying the others are bad. We’re just saying we’re better.
Sweeten basically everything.
One smooth paste, endless uses. Swap it in anywhere you'd reach for sugar, syrup or honey.
Medjool. Nothing else.
Medjool is the king of dates — bigger, softer, naturally sweeter. We use nothing else and we never will.
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